Troy Athletics Marketing Graduate Assistant

  • Part Time
  • Troy

Troy University

Troy, Alabama, Troy Athletics is seeking a highly motivated individual to serve as a Graduate Assistant within the Marketing Department. The responsibilities listed below provide a guideline of expected responsibilities. Detailed responsibilities will be assigned based on candidate’s background. This opportunity is available beginning with the Fall 2024 semester, with an anticipated start date of August 1, 2024 if not earlier.

Job Duties:
•Assist the Assistant Athletic Director of Marketing and Fan Engagement and the Director of Revenue Marketing in the development, coordination and implementation of marketing, promotional and fan experience efforts for all sports, and any specific sport or event assigned
•Develop full-scale marketing plans and fan experience menus for assigned sports
•Will serve as the primary marketing contact for a Fall sport and a Spring sport. Will meet directly with coaches and their staffs to plan and implement the marketing plan for each respective team. Additionally, will serve as the on-court director for Women’s Basketball and Volleyball. Will also have the opportunity to work with Baseball.
•Assist with managing PA announcers, coordinating music, video board elements, cheer squad, pep band, and other marketing needs to direct the flow of games, events and promotions with the objective of creating an environment conducive to fan engagement
•Oversee select special events such as Fan Days, Season Ticket Holder events, On-Campus Student Initiatives, Student Appreciation events and much more
•Oversee a team of approximately 20 students as part of the T-Squad Sports Marketing Team. This group assists with promoting all home events and running in-game promotions
•Create an electric atmosphere at all home events through the use of games, giveaways, contests, trivia, music and more. Bring new ideas to the table and come up with further ways to engage and inform our fans
•Promote athletic events and communicate promotions throughout campus and the local community
•Assist with the operation of T-Roy’s Kids Club. This includes coordinating and overseeing membership initiatives, birthday greetings from T-Roy, t-shirt design and membership events throughout the year
•Assist in managing community outreach efforts, the mascot program and cheerleading program with various events throughout the year to interact with Troy community
Minimum Qualifications:

Admission to a Troy University graduate program (must be accepted as a graduate student to accept position)
Excellent oral communication skills, written communications skills and customer service skills
Strong work ethic, willingness to learn and strong time management skills
Ability to multi-task, stay organized, keep up with high-energy, fast-paced environment
Working knowledge of Microsoft Office (Word, Excel, PowerPoint)
Ability to work nights and weekends
Bachelor’s degree

Preferred Qualifications:

Previous work experience (student worker, internship or volunteer) in the sports industry
Working knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Working knowledge of collegiate/professional sports and/or marketing background

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